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02 Mar 2023
ELIGIO CATARINELLA NAMED ALFA ROMEO HEAD OF GLOBAL MARKETING & COMMUNICATION
Eligio Catarinella has been appointed Head of Global Marketing and Communication for Alfa Romeo, reporting directly to Alfa Romeo Brand CEO Jean-Philippe Imparato.
Eligio Catarinella has been appointed Head of Global Marketing and Communication for Alfa Romeo, reporting directly to Alfa Romeo Brand CEO Jean-Philippe Imparato.
Catarinella has held various Sales and Marketing roles across the Fiat Group, FCA and Stellantis since beginning his career with the company in 2005. Previous roles include Head of Product Marketing for Lancia/Chrysler for EMEA from 2012 to 2014, Marketing Director Fiat and Abarth, Italy from 2014 to 2016, Country Manager Alfa Romeo and Jeep Switzerland from 2016 to 2018, before returning to Italy in 2019 to become Head of Marketing and Communication of FCA Italy, managing the product portfolios of all of the brands. Most recently, Catarinella has been Managing Director, Italy, for Fiat and Abarth.
Eligio Catarinella said, "As a lifelong car enthusiast, working at Alfa Romeo is a dream. I am honoured to join this team at such a crucial and challenging time as the brand transitions to electrification, and proud to be able to support Alfa Romeo's ambitions to become the global premium brand of Stellantis".
Catarinella takes over from Francesco Calcara, who had held the role since the creation of Stellantis in 2021. Calcara paved the way for the positioning of Alfa Romeo as a premium brand globally and has coordinated the launch of the brand’s first ever electrified model, the Tonale. Calcara is appointed Chief Operating officer of Free2move eSolutions. Free2move eSolutions is the Stellantis group company focussed on encouraging the transition to electric mobility, supporting affordable and clean mobility.
ENDS