FIAT Professional Ducato celebrates its 25° anniversary in Brazil with the launch of its new generation in the country

• The new Ducato generation focuses on increased performance, cost-effectiveness, and productivity.
• With more than 130,000 units sold since 1998, the successful model is well established in Brazil, where last year FIAT Professional achieved a 37% market share, an absolute leader in the segment.
• Customers of the new Ducato will have access to the largest professional network in Brazil, with a dedicated customer journey.
   

This year marks the 25^th anniversary of the Ducato in Brazil, a successful model that has sold over 130,000 units since 1998. To celebrate this important milestone, the fourth generation of FIAT Professional's most popular light commercial vehicle is being launched in the South American country. The new Ducato reaffirms its leadership always being "one step ahead" of the competition, by focusing on technology and connectivity, and also by refreshing its design and overall interior appearance.

With more than 15 years of leadership in this segment in Brazil, today FIAT Professional takes a further step towards its consolidation in the South American market with the arrival of the Ducato new generation.

In 2022, the total van market in Brazil reached 64,000 registrations, with FIAT Professional achieving a 37% market share, an absolute leader in the segment. A goal achieved thanks to continuous innovations and novelties, as demonstrated also by the launch of the new Fiorino in 2021 and of the new Scudo the following year, also in its electric version.

In Brazil, the new Ducato is exclusively equipped with the 2.2 Turbo Diesel engine with 140 hp and 340 Nm, developed with an optimized weight, greater efficiency, and lower emissions. The new Ducato offers configurations for both freight and passenger transport and can be equipped to carry out countless tasks, such as serving as ambulance, grocery shops, school transport, motorhomes and more.

Lastly, those who purchase the new Ducato will have access to the largest professional network in Brazil. This is because FIAT Professional is present in over 230 sales and after-sales points throughout the national territory, with a program of products, services, and solutions for professional customers. With a 100% coverage of the van market, the brand can boast specialized personnel and priority service, which is fundamental for those who use the vehicle as a work tool. The brand understands that for this type of customer, the availability of their vehicle for work is important, which is why it guarantees 100% availability of spare parts to be inspected in dealerships' warehouses so that scheduled inspections can be delivered on the same day or even within a few hours. The same applies to maintenance, which has consolidated plans, reduced downtime, and inventory of parts.
 

Turin, 7 April 2023